Re: Bulk Email License / Registration?
Shane Williams <shanew@...
2005-06-01 13:42:19 GMT
On Tue, 31 May 2005, Les Elliott wrote:
> The only legal way I know of to get around the spam issue is for the
> client to request your email and have your email address added to
> their client. In other words an opt-in agreement.
I don't think this is a proper reading of the law. In fact, one of
the major weaknesses of CANSPAM is that it doesn't require opt-in at
all. You just have to provide a legitimate method for recipients to
That said, the law is not your only (and maybe not even primary)
concern on the internet. Rather, it's the blacklists and databases
that will actually prevent your mail from getting to the people you
want it to get to. The best way to steer clear of trouble with those
is to make sure your list is strictly opt-in. From my own experience,
managers don't particularly like this, because they (rightly) perceive
that opt-out means getting a bigger audience much faster than opt-in.
I've never been able to get it through their heads that this is true
only until the list itself or our servers in general end up on one or
more blacklists. Of course, I'm the one setting things up, so if they
want opt-out, they can fire me and find someone else to do it (so far,
that hasn't happened, and our biggest opt-in list has (slowly) grown
to a size that satisfies the higher-ups).
> On 5/31/05, Mike Hanby <flakrat@...> wrote:
>> Howdy y'all,