Discussion of grassroots marketing of Plone, conference attendance, local events, etc.

headers Dylan Jay | 23 May 00:41

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Google Summer of Code supporting Plone may was a good recognition in  
the upcoming professionals area. Timo Stollenwerk and Franco  
Pellegrini are excellent examples what kind of success good newcomer  
support can bring up! We need such successful people talk more about  
their involvement.

Cab we create a well donated developer contest attracting new guys by  
special topics and attractive winner prizes? Of course! Then the  
celebration of the handing over should be a remarkable media event (at  
least look like!)

To design and deliver a remarkable award trophy that makes up good  
photos and heavy weight on the desk should be no problem (for me   
waving! We were running pupil contests with around 5000 participants  
each time for nearly 10 years. The setup is in the drawer!

Armin

Am 22.05.2012 um 19:23 schrieb Maurizio Delmonte:

>
> On Tue, May 22, 2012 at 3:59 PM, Matt Hamilton  
> <matth@...> wrote:
>>
>> Not sure if it means anything but our company submitted 4 talks for  
>> pyconau this year. The two plone related talks were the two rejected.
>> It got me to thinking about the plone communities relationship to  
>> the python community.
>> I think open source is spread by fans, people not directly involved  
>> with the software itself. Those fans exist in a much larger  
>> community than plone itself. It makes me think that if the python  
>> community aren't fans of Plone, then where are our fans?
>> Sorry it's a little negative and off topic.
>
> Similar experiences with Europython the past few years. There were a  
> load of Plone talks submitted this year, and the only ones accepted  
> were the ones that did not mention Plone in the title.
>
> actually, I have two talks in Europython this year: one mentions  
> both Plone and Django in the title, the other just declares  
> "professional content management with Python in 2012"..
>
> both the talks are in italian, so good chance are there that they  
> were short in proposals ;)
>
> Nonetheless, Django itself this year had a very low profile presence  
> at Europython (try to search for it here https://ep2012.europython.eu/p3/schedule/ep2012/ 
>  and you'll see just 3 talks on Django, then two more, one very tech  
> unrelated and the other from me..)
>
> I believe we need to be present at PyCons as much as we can, to make  
> people aware that Plone is well alive and that plone could serve  
> them well (finally we are made out of Python, aren't we?).
>
> I also believe that Matt & c. are right in saying that we should try  
> to attract devs using other channels, universities being a good  
> alternative to me.
> Let's inspire more people to do this!
>
> Maurizio
>
> -- 
>
> Maurizio Delmonte - [maurizio.delmonte@...]
>
> Abstract Open Solutions [http://www.abstract.it] - Tel:  +39 081 06  
> 08 213
>
> Join me at EuroPython [http://goo.gl/mmV25]
>
>
>
> http://www.gnu.org/philosophy/no-word-attachments.it.html
>
> Ai sensi del d.lgs. 196 del 30 giugno 2003, recante disposizioni per  
> la tutela delle persone e di altri soggetti rispetto al trattamento  
> dei dati personali, si precisa che questa email è inviata unicamente  
> ai destinatari sopra esposti, con espressa diffida di leggerla,  
> copiarla, diffonderla ed usarla senza autorizzazione. Se avete  
> ricevuto questa email per errore, vi preghiamo di distruggerla  
> immediatamente e contattarci tramite uno dei recapiti sopra indicati.
>

--
Armin Carl Stroß-Radschinski, Dipl. Designer
acsr industrialdesign, Landgrafenstraße 32, 53842 Troisdorf, Germany

Telefon +49 (0) 22 41 / 94 69 94, FAX +49 (0) 22 41 / 94 69 96
eMail a.stross-radschinski@... - http://www.acsr.de
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Hi Guys,

I'm Shigeo Honda, Plone Users Group Japan. Will you give us some advice?

PyCon Japan 2012 will be held on September 15 -16 in Tokyo. PyCon
Japan organizers asked  a couple of python related users group, such
as Django, SciPy, Pyramid, Plone etc, to have some sessions in the
event. And they request proposals.

I worry about PyCon is 'die-hard' python developer event and not
suitable  for Plone. So, I'd like to know how Plone community work
with PyCon in other countries. What kind of session is good for PyCon
attendees?  Please let me know your experience in PyCon.

I appreciate any advice and comments.

Thank you,

--

-- 
:: Shigeo Honda
:: shigeo.honda@...
:: http://www.facebook/shigeoh
:: ricerco - communication designing company
:: http://www.ricerco.com

Greetings Plone Community!

PyCon US is a few days away, it is already sold out and as it happened 
in previous editions it will be a meeting point for developers and users 
of Plone

Our Marketing team, lead by Mark Corum and Gabrielle Hendryx-Parker, 
will provide a free Plone t-shirt to every Plone community member 
**attending** PyCon US to wear during the event.

So, in order to get your Plone t-shirt please send an e-mail to Carol 
Ganz (cganz@...) by February 20th with the following information:

    * Your name
    * T-shirt size (S, M, L, XL, XL, XXL)
    * Email used for your registration at PyCon US
    * Confirmation Number

You can find your confirmation number in a message sent by PyCon 
organizers with subject "PyCon US 2012 Registration/Housing Confirmation".

See you at Santa Clara.

Best,
Érico Andrei

Hi,

Thanks to everyone who answered the form.
According to these responses, we have a new date.

The World Plone Day 2012 will be held on April 25th 2012

With more than 80% of acceptance, it was the preferred date.

If you plan to hold an event for the WPD, register your city on the
following link (requires login)
http://plone.org/events/wpd/2012/hosts/createObject?type_name=Document

If you have suggestions or want to join the organization please contact me.

Thanks again and let´s start to make a great WPD.

[]s

Andre Nogueira
andre@...
Simples Consultoria
www.simplesconsultoria.com.br

Hi everybody,

It´s time to choose a day for World Plone Day 2012.

As usual, I created a small survey that will help us to define the
date and collect ideas for this year.
Please take 5 minutes of your time to tell us your preferences and
thoughts about WPD.

http://www.surveymonkey.com/s/DPSVNJ6

This survey will be closed next Monday.

Thanks,

Andre Nogueira
andre@...
Simples Consultoria
www.simplesconsultoria.com.br

We are still looking for talks for the first german-speaking Plone-Konferenz in Munich. 
You have until Monday evening to submit a talk. 

To submit a talk please use the form on the website
(http://konferenz.plone.de/veranstaltung/vortrag-einreichen) or contact me directly. 

Hurry up! 
Philip Bauer

Conference Office
c/o Starzel.de
Adlzreiterstr. 35
80337 München
Tel: +49 89 18929534
konferenz@...

Plone Konferenz München 2012
Professional Content Management
February 22-24 2012
http://konferenz.plone.de

On 17/07/2011, at 11:20 PM, Mark Corum wrote:

> Dylan,
>
Hi Mark,

This is an important discussion so I hope you don't mind me taking it  
back to the list.

... <stuff cut> ...

> "Hits above its weight."  Sports metaphors are fine when addressing a
> male, middle aged, corporate IT shill audience. Boxing metaphors have
> bad connotations among females, folks and many parts of the middle
> east and India.  Also, what is the message here?  Plone is wimpy?  A
> lightweight?  Fights hard to be considered on par with its heavyweight

Looks like the title didn't give the impression I hoped for. I take  
your point about negative connotations.
My point with the title was that here is a CMS that you might never  
have heard of that a lot of people have picked to run some important  
sites. The point is really encapsulated in slide #8 with the plone  
positioning stats by w3techs.com.
I was also trying to get across the point that Plone is now light,  
quick, open source yet has enterprise features.

> alternatives?  Its fine to position yourself as a new kid on the block
> ... if you are in fact a new kid on the block. Plone is a very old CMS
> and has been around as long as most of the other CMSs people already
> know about.  Maybe trying to leverage the idea of a comeback would
> make sense?

Plone is new to the vast majority of people. When I first promoted  
Plone. I used to say it was 4th largest after WP, Joomla and Drupal.  
That's no longer true. Drupal, Joomla and WP and now way out ahead in  
raw numbers of sites and there are plenty of others ahead of Plone  
(see http://trends.builtwith.com/cms).
The people I was trying to reach are people thinking of creating their  
own site. Hobbiests, or developers looking at web technology. Most of  
these people know a little PHP and are very unlikely to have heard of  
plone in my experience.
Plone has pretty much been rebuilt, and is now starting to have many  
innovative features ahead of some of the others. We could present that  
as a comeback but I'm not sure comebacks are very convincing in the  
tech world. New kids seem to get more attention.
If the vast majority of people haven't heard of plone can't we somehow  
present it as something cool that the bigger players are using to get  
security and features?
In fact the combination of Ploud and Diazo now takes Plone to the same  
league as wordpress, really easy to have hosted and theme. That is  
new. So within the last few months we've got an enterprise CMS that  
the "professionals" have been using for years, that you can now have  
your own free site in seconds and learn to theme in hours instead of  
days. Even convert existing sites quickly. Anyone have any idea how to  
title that pitch?

>
> Mark
>
>
>
> On Sat, Jul 16, 2011 at 10:56 AM, Dylan Jay <djay@...> wrote:
>> Hi,
>>
>> I gave this presentation to the Australian Computer Sociaty last  
>> week that
>> seemed to get a good response.
>>
>> http://www.slideshare.net/djay/plone-the-cms-that-hits-above-its-weight
>> If you download the presentation you can see my notes which might  
>> be needed
>> for it to make more sense.
>>
>> It's meant as an introduction to Plone. Feel free to use it or  
>> expand on it.
>> I took a new way at explaining Plone. I told a story of how Plone  
>> is used by
>> some of the largest organisations but many might not have heard of  
>> it. I
>> used stats to show it's less popular with smaller sites and  
>> explained this
>> with the lack of easy hosting options. I hightailed security and the
>> increase in innovations and also Ploud. I thought it worked quiet  
>> well.
>>
>> My 2c, I think Plone has the opportunity to position itself as the  
>> fast,
>> flexible, "cleaner to develop", innovative alternative CMS. An  
>> underdog. I'm
>> not sure how we could break from peoples perceptions of Plone from  
>> the past
>> however. Maybe the marketing experts have some ideas?
>>
>> ---
>> Dylan Jay
>> Technical Solutions Manager
>> PretaWeb: reducing duplication in the government web.
>> P: +612 80819071 | M: +61421477460 | twitter.com/djay75 |
>> linkedin.com/in/djay75
>>
>> _______________________________________________
>> Evangelism mailing list
>> Evangelism@...
>> https://lists.plone.org/mailman/listinfo/plone-evangelism
>>
>
>
>
> -- 
> Mark Corum
> Plone Foundation Board of Directors
> Communications Team
>
> Find out more about Plone at http://plone.org

Hi,

I gave this presentation to the Australian Computer Sociaty last week  
that seemed to get a good response.

http://www.slideshare.net/djay/plone-the-cms-that-hits-above-its-weight
If you download the presentation you can see my notes which might be  
needed for it to make more sense.

It's meant as an introduction to Plone. Feel free to use it or expand  
on it.
I took a new way at explaining Plone. I told a story of how Plone is  
used by some of the largest organisations but many might not have  
heard of it. I used stats to show it's less popular with smaller sites  
and explained this with the lack of easy hosting options. I hightailed  
security and the increase in innovations and also Ploud. I thought it  
worked quiet well.

My 2c, I think Plone has the opportunity to position itself as the  
fast, flexible, "cleaner to develop", innovative alternative CMS. An  
underdog. I'm not sure how we could break from peoples perceptions of  
Plone from the past however. Maybe the marketing experts have some  
ideas?

---
Dylan Jay
Technical Solutions Manager
PretaWeb: reducing duplication in the government web.
P: +612 80819071 | M: +61421477460 | twitter.com/djay75 | linkedin.com/ 
in/djay75

Hawai'i, http://spc-nextgen.com/indexwww01X.php?asin=f5h5

Guy Heckman and I are putting together a VMWare appliance and a VirtualBox appliance for Plone 4.0.5. 

We thought it would be a good way to ease people into trying out Plone.  If you look at vmware.com/appliances
there are many out there for other CMSs, but none for Plone.  Same at other virtual appliance sites below.
This idea stemmed from our PloneEdu buildout project (first a buildout, then a custom unified installer,
and then an appliance)...

Is this something that should be part of the Plone marketing effort?  Below is the rest of a message I sent out
to the plone-website team yesterday - sorry for the duplicate-ish message but this idea probably falls in
a couple of places (plone.org site, documentation, marketing).  Has this been considered before?  Other
questions/thoughts below.

	Kim

There are a couple of places we can (eventually) get them hosted: 

http://vmware.com/appliances/directory/cat/502

and

http://virtualboximages.com/

and possibly

http://www.turnkeylinux.org/

Or we could use BitTorrent to distribute them from someplace else.

Is there interest in pointing to these appliances from plone.org?  Perhaps making a plone.org/appliances
or plone.org/eval section?  The point of these appliances is to make it easy for someone to evaluate Plone. 
There are a lot of appliances out there for other CMSs.  We could make them for a mix of OSs as well as for things
like the PloneEdu buildout.  Do we want to set some ground rules on what kinds of documentation goes with
these, or what they can contain, and should we organize now who will maintain these as OS and Plone versions
come out?

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Re: [Evangelism] PyCon Japan 2012 and Plone

Re: [Evangelism] PyCon Japan 2012 and Plone

[Evangelism] PyCon Japan 2012 and Plone

[Evangelism] PyCon US 2012: Show yourself, Plone Community

[Evangelism] WPD 2012 date

[Evangelism] World Plone Day 2012 Survey

Call for Papers ends on Monday

Re: New presentation. Plone: the CMS that hits above it's weight

New presentation. Plone: the CMS that hits above it's weight

(no subject)

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